Kent’s Quarterly Economic Survey Q2 2025
📊 A Quarter of Resilience Amid Mounting Pressures
As we close the second quarter of 2025, the economic picture for Kent businesses remains one of cautious resilience in the face of persistent and compounding pressures. While there are glimmers of stability, such as modest improvements in employment levels and a slight easing of inflationary concerns, the overall sentiment across sectors is one of strain and uncertainty.
One of the most pressing concerns this quarter has been the impact of the recent increase in National Insurance contributions. Over half of Kent businesses (57%) reported that the rise has directly affected their job creation plans, with 46% halting planned wage increases and 17% forced to make job cuts. These figures are deeply concerning. They highlight how policy decisions at the national level are having immediate and tangible consequences for local employers, many of whom are already grappling with rising labour costs, energy bills, and competitive pressures.
Despite these headwinds, Kent’s business community continues to demonstrate remarkable adaptability. Investment in training is slowly recovering, and many firms are exploring technological solutions to maintain productivity with leaner teams. However, the message from our members is clear: without meaningful support and a more stable fiscal environment, the road ahead will remain difficult.
The Chamber remains steadfast in its commitment to advocate for our members, amplify their concerns, and work collaboratively with stakeholders to ensure Kent’s economy remains vibrant, competitive, and inclusive.
TUDOR PRICE
Chief Executive
Kent Invicta Chamber of Commerce
