Most businesses don’t have a marketing problem. They have a clarity problem.

If your customers don’t immediately understand what you do, why it matters, and why they should choose you, your marketing efforts will always be compromised.

STORY22 helps businesses fix that.

We are an award-winning strategic marketing consultancy and certified StoryBrand agency, working with organisations across the UK and internationally to clarify their messaging, connect more effectively with the right people by strengthening their positioning, and build complete marketing systems that drive measurable growth.

What we do

We work at both a strategic and delivery level, supporting leadership teams who want their marketing to perform properly and deliver a realistic ROI – not just look good and feel busy.

Messaging & Positioning

We help you to clarify what you say, who you are for, and why your business matters – so you become the obvious choice for your customers.

Marketing Strategy

We help you build practical, joined-up marketing plans aligned to business goals,  rather than disconnected tactics.

Fractional CMO Support

Board-level marketing leadership for organisations that need strategic direction, oversight, and accountability without the burden of hiring in-house.

Training & Workshops

We can equip your team with the tools and confidence to execute – from messaging, content, AI, to sales, customer experience and marketing strategy.

Marketing Campaigns & Content Delivery

From websites to SEO, email and lead generation to crisis communications and outreach  – executed with clarity and commercial focus.

PR & Awards

Build credibility and visibility through strategic PR and awards writing services that position your business as a recognised leader in your market.

We believe effective marketing shouldn’t be reserved for businesses with large budgets.

Too many organisations are locked out of the strategic thinking that actually makes marketing work. We aim to change that through:

• delivering keynote sessions that challenge thinking and create clarity
• running bespoke training tailored to your team, sector and goals
• hosting public workshops that turn complex strategy into something practical and usable

Our focus is simple – giving you access to the same level of thinking you’d expect from a CMO, and the confidence to apply it so your marketing delivers real results.

Who we work with

We support small and mid-sized businesses, charities, and purpose-driven organisations – particularly those who have grown to a point where marketing needs to become more strategic, consistent and commercially effective. You can view some of our case studies here.

Join our upcoming two-day intensive

Become the Obvious Choice
StoryBrand × Unreasonable Hospitality
June 2026 | London

If your marketing isn’t landing and your customer experience isn’t driving referrals or repeat business, this is where you fix it. Over two focused days, we’ll help you:

• clarify your message so customers instantly understand your value
• remove the confusion that’s holding your marketing back
• design a customer experience people don’t forget
• build a business people choose – and stay with

This is practical, hands-on and designed to create immediate impact.

Find out more: www.story22.co.uk/storybrand-unreasonable-hospitality-workshop-in-london-2026/

Member to Member offer: 10% off general ticket prices when you apply the following code when purchasing: CHAMBER