British apple and pear growers AC Goatham & Son from Kent, berry and soft fruit growers Angus Soft Fruits from Scotland and salad and vegetable growers Bedfordshire Growers have teamed up this week to put on a united display at Fruit Logistica in Berlin, with a strong message of welcome to what Britain has to offer, showcasing the best quality fresh produce it grows.
Fruit Logistica is attended by grower organisations, buyers and the wider fresh produce industry from around the world with around 100,000 visitors promoting the different types, varieties and flavours which consumers will be enjoying over the coming years.
Carol Ford Commercial Director of AC Goatham & Son explains: “We felt it was really important this year with Britain leaving the European Union to have a much stronger presence at Fruit Logistica and to show the world we are open for business. We are delighted to have teamed up with some of the other largest and most innovative UK growers to put on a show of strength. British food has a strong provenance both at home and abroad and we want to be leading the opportunities for more people to enjoy it. We are grateful to the Commercial Horticulture Association for coordinating our stand at Fruit Logistica this year.”
Stephen Hedderly, Managing Director at Bedfordshire Growers comments: “Our business is keen to explore more export opportunities for our produce such as Sweet Red, a red onion which we have developed and bred ourselves as well as creating new British business opportunities to displace the need to rely on imported produce. We have the opportunity through events such as Fruit Logistica to get better at exporting and putting our business in front of the key decision makers globally.”
Jill Witheyman, Marketing Manager at Angus Soft Fruits comments: “Working with like-minded growers from around the world, we breed, grow, pack and supply berries to ensure 12-month supply to our UK and European retailers and food service partners. Our aim is to deliver berries that will delight our customers each and every day. It is important to be at Fruit Logistica to demonstrate Britain (and Scotland) is very much open for business and the exciting opportunities that can be created by developing global partnerships.